ABOUT US

Bizzy Izzy's Studio isn’t just a shop. It’s a supportive space for anyone who’s ever felt overwhelmed, different, or like they just needed a little boost.
I create comforting, feel-good products — from cozy hoodies to uplifting mugs and journals made for busy, brilliant, beautifully wired minds. Everything I design is about helping you feel seen, supported, and a little less alone.
So, why did I start this?
In 2009, I lost my dad to suicide. He felt alone, unheard, and like he couldn’t talk about what he was going through — and that breaks my heart to this day. That loss changed everything for me.
I’ve had my own struggles with mental health over the years, but creativity, faith, and my family have pulled me through — especially my son, Isaiah (aka “Izzy”). He’s neurodivergent and sees the world in his own unique way. Being his mum inspires so much of what I do here.
For me, Bizzy Izzy’s is about making sure no one feels like they have to hide who they are or what they’re dealing with. No fixing, no pressure — just honesty, kindness, and showing up as yourself.
I also donate a portion of profits to mental health charities — so every order helps support real change.
Thank you for being part of this journey.
You’re always welcome here, exactly as you are. 💛
Lots of love and squishy hugs
Sam (& Izzy) xoxo